Wednesday, 23 February 2011

Week 18: Recruitment

Week 18: Recruitment

Review of Recruitment Site www.fish4jobs.co.uk



The homepage is a common layout for recruitment sites. This is common because it is effective. The reason why it is effective because it is simple and makes it quick for people to search for jobs they are interested in due to list of sectors available. The main factor people will be looking for jobs is within a certain sector. The other factor will be due to a jobs location. The homepage also has this option.

If people are looking for a specific job in a specific location they can avoid looking through all the jobs on the website by using the search option at the job of the homepage. People will also use fish4jobs to upload there CV in order for companies to be able to see it with out having to apply for jobs etc. This means that companies can search for certain people for specific jobs i.e a simple head hunt. This is often done in order to put a group of people who fit the person specification together in order to go for interview and the recruitment process. The homepage also offers this on the homepage.

I think that the layout of the website is all designed around people being able to use the website quickly and to have everything “at the click of a button”. When using the site and using the searches everything is broken down by clicking i.e when you breakdown a search you do it buy click on salary, industry, location. This is all done to make the search quick and simple. This will also prevent a person having to search through jobs they are not interested in.  


Recruitment Campaign

One recruitment campaign which really interested me was the RAF recruitment campaign. This campaign was done through TV and online adverts. Below is a link to TV advert.



The reason why I was interested in this campaign firstly,  was the advert instantly gets your attention. The advert also seems like a interesting and the commentary to go with it grabs your attention. The TV campaign got my attention and then their online campaign and the careers website is really quick and easy to see how many different jobs they offer. It also makes it easy to show what jobs you’re a currently available for and also if you want to apply in the future i.e after doing a degree what jobs then you will be available for. The TV advert I believe is targeted towards younger people by it being a action clip rather than giving specific details of jobs etc. the action clip is also used to grab your attention and further information is online. Another reason why I was interested in this campaign is that it offers a secure life and jobs are available when in the current economic climate there isn’t many jobs around which the level of training and career opportunities for you young people compared to the RAF.

5 Advantages of Online recruitment and 5 Disadvantages

Advantages

·         Available to people 24/7
·         Accessible to everyone
·         As everyone can access it there is no discrimination
·         Cheap and easy to search and apply for a range of jobs at once
·         Companies can see your CV as well as you seeing their advert

Disadvantages

·         Lots of jobs on there so can make fining right one difficult
·         Often you will receive a lot of “junk” email form the site
·         Some jobs are out of date
·         As such a large number of people use them it makes it difficult to stand out
·         Only get a small advert with very little information on the job

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